communication theory

The Application of Integrated Marketing Communication Theory to the TV Channel's Brand Strategy

整合营销传播理论在电视频道品牌战略中的应用

This thesis regards learning theory, communication theory, teaching theory and system theory as the theoretical foundation of instructional design, gives a blueprint to the second volume of the Chinese Course.

以学习理论、传播理论、教学理论和系统理论作为教学设计的理论基础，对《汉语教程》第二册进行了对外汉语课堂教学设计。

We use cognitive psychology, theory of knowledge services and communication to study this topic.

本文以中学图书馆知识服务研究为研究课题，运用认知心理学、传播学、知识服务理论等来研究中学图书馆知识服务。

Except the introduction, it summarizes relevant theories in three aspects, including marketing combinatorial theory, direct mail marketing theory and integrated marketing communication theory.

除导论外，论文在三个方面进行了相关理论综述，包括营销组合理论、直邮营销理论及整合营销传播理论。

The thesis will be applied widely during the communication theory and engineering.

本文对基站的仿真研究在理论与工程应用中具有一定的实用价值.

Focus on how to make existing SCM and PC serial communication theory, circuit and procedures.

重点在如何使现单片机和PC机的串口通信的原理 、 硬件电路和程序.

The Research of Community Tourism Development Based on Social Communication Theory

基于社会交往理论的社区旅游发展研究

The development of advertising communication theory in the 20 th century is complicated and pluralistic.

广告传播理论在20世纪的发展是纷繁复杂而又多元的.

Special Field of Study : Communication Theory , Aesthetics and Advertising.

长期从事 传播学 、 美学、广告学研究.

Marx's communication theory and more becomes one shown solicitude for by people showing learning.

马克思交往理论越来越成为人们所关注的一门显学.

Internet Communication fundamentally changed the way the mass media. Require the dissemination of information theory, make appropriate adjustments to adpt to new changes, some theoretical assumptions to be broader in thinking to adapt to new media to create a network of Communication Theory.

网络传播从根本上改变了大众传播方式，要求新闻传播理论作适度调整以适应新的变化，有部分理论假设有待于开阔思路，以创造出适应新媒介的网络传播理论。

Objective To discuss the communicating ways using communication theory mode in patients of transient alogia due to nonnasality illness.

目的：探讨运用沟通理论模式与因口腔疾患而暂时性失语患者的沟通方式。

This article mainly introduced the communication theory, analyzing method and technique to realize them.

主要介绍通信机理 、 分析方法和实现技术.

This thesis is based on the TV communication theory and the marketing theory.

电视传播学理论和市场营销学理论是本文的主要理论支撑.

Two chief parts of software system are: the configuration and boot-loader of ARM system, the communication theory of Mass Storage Class device and the implement within present embedded system.

在软件体系中，阐述了嵌入式系统的配置与启动、Mass Storage类设备的通讯原理及其实现，并在最后给出了系统的测试情况。

In a speech outlining the theory of science communication, Liu Bing of Tsinghua University argued that the dominant model encourages public participation in science development.

清华大学刘兵在他概括的科学传播理论的演讲中指出，主流的传播模式鼓励公众参与到科学发展之中。

This paper is an attempt to analyze the cultural differences between Chinese and English interjections under the guidance of the intercultural communication theory.

以跨文化交际理论为指导，对汉英语感叹词的文化差异进行分析。

On Redundancy in Language Communication from Shannon's and Moles' Communication Theory

从Shannon&Moles的交际理论看语言交际中的冗余性

With the cross-cultural communication theory as the theoretical foundation and content analysis and case study as its research methods, this paper makes a systematic analysis of the effect of the cultural differences on the international advertising effect.

本文以跨文化传播为理论依据，以内容分析和个案分析为研究方法，结合国际广告的经典案例，系统分析了文化差异对国际广告传播效果的影响。

Models of Public Communication of Science in the Background of Communication Theory from Europe and America

欧美传播理论背景中面向公众的科学传播模式研究

In information theory and communication theory, an ordered series of characters intended to convey information.

在信息论和通信理论中, 用来传递信息的一种有序的字符系列.

Education of US Journalism& Mass Communication in 1940s; On Teaching of Communication Theory of Broadcasting Television Journalism for Undergraduates

论20世纪40年代美国新闻传播学教育的新拓展广播电视新闻学专业传播学课程教学的思考

Firstly, the thesis analyzes the theory of risk management, and demonstrates the necessary for Shanghai Mobile to implement risk management in communication project.

首先对风险管理理论进行了研究，对上海移动在电信工程项目中实施风险管理的必要性进行论证。

In the last part, the design principles of smart card system, card and reader structure, communication theory, the application of fingerprint identification, and system security policies are detailed explained.

本文最后部分对一卡通系统的设计原则，卡片和读写器结构，通信原理，指纹识别的应用以及系统的安全策略进行了详述。

Recommendations to improve communications effectiveness and efficiency in the organization will be in communication theory.

改进通讯效力的建议和在组织内的效率将被以通信理论为基础.

The second part, combining the relevant theory of tourism brand, analyzes the particularity and component factors of Yuntai Mountain brand based on the brand and brand communication theory.

论文第二部分以品牌及品牌传播理论为基础，结合旅游品牌相关理论，对云台山品牌的特殊性及云台山品牌构成要素进行了分析。

We construct three cooperative learning styles including role playing, lecture method, debate tactics in the thesis. The foundation of them is social learning theory, communication theory and social interdependence theory which are constructed according to the way that people cooperate in society.

根据人在社会中的合作方式选取观察学习理论、交往理论、社会互赖理论作为理论基础，分别构建了角色扮演法、讲座法和辩论法三种形式的合作学习。

This article introduces communication theory of optical fiber, model based on optical fiber Ethernet and choose of stipulations of an agreement.

本文介绍了光纤的基本原理、基于光纤以太网的集控站网络模型，以及通讯规约的选择。

The Effect of Shannon Communication Theory on Audio-visual Education

香农传播理论在电教化学中的作用初探

Particularly introduces the measure theory of frequency and phasic dispersion, A/ D conversion, and gives the system ′ s power supply, then discusses several data transmission methods: RS 485, CAN, and GPRS communication.

详细介绍了频率、相位差的测量原理和A/D转换，以及系统所需电源的电路设计。并且讨论了几种数据传输的方式：RS485通信、CAN通信及GPRS通信。